CallingtheCape helps create 2,000 new jobs in 2004 and again in 2005

by oneafrikan on February 2, 2005


February 1, 2004
CallingtheCape helps create 2,000 new jobs in 2004 and again in 2005

New investment commitments of R380m were made in the Western Cape call centre industry last year  resulting in over 2,000 new jobs, a total which is set to be matched this year.

Speaking at the Annual General Meeting of industry promotion body CallingtheCape, executive director Luke Mills said these new investment commitments accounted for 25% of the total foreign direct investment facilitated by Wesgro in the Province last year.

Outlining CallingtheCapes goals for 2005, Mills said the body hoped to secure at least another R380m in investment and another 2,000 jobs, as well as securing a commitment from at least one global multinational outsourcer to develop operations in Cape Town.

The City of Cape Towns Alderman Clifford Sitonga said the citys Integrated Development Plan had set an ambitious target of creating 25,000 new jobs in this industry between 2004 and 2008. Acknowledging the sectors importance, he said both the city and the provincial government expected to allocate further funding to CallingtheCape in their next financial year. This funding increase reflects our commitment towards CallingtheCape, as well as our satisfaction with CallingtheCapes recent performance.

He added that CallingtheCape has a vital facilitation role to play in addressing the issues of industry growth and equity.

CallingtheCape has implemented an ambitious black economic empowerment (BEE) programme. During 2004 this included assisting 60 learners into the commercial workplace, supporting a programme through which 65 Afrikaans-speaking black students learned Dutch, reaching 10,000 young learners through a schools outreach programme and aiding the formation of eight new black-owned outsourcing companies.

We now have 32 outsourcing companies in the Western Cape, said Mills, of which 50% have some measure of black shareholding. Noting that there were still some significant obstacles to the formation of new black-owned companies in the industry, he said CallingtheCape was in the process of appointing consultants to assist with business development and finance raising for young companies.

CallingtheCape had also, at the end of last year, released a draft strategy for a major new skills training initiative which will see it working in partnership with the Provincial Government, the Smart City programme, FETs and the private sector.

Announcing CallingtheCapes new Executive Committee (Exco) for 2005, Mills said the associations unique election process  which allows all stakeholders to vote for their preferred candidates in six sector silos  had generated exceptional participation, with well over 50 director nominations and more than 2,100 individual votes.

Four of eleven primary members (up from two in 2004), as well as five out of eight secondary members, are black candidates.

The new Exco members are:

Luke Mills CallingtheCape Executive Director
Brent Martin Provincial Government Public Sector
Rae Wolpe City of Cape Town Public Sector
Dr. Maria Phalime Wesgro Public Sector
Birgit Thuemecke Lufthansa Globaltelesales Corporate Silo
Sipho Zungu Old Mutual Corporate Silo / Transformation
Greg Love 3i Solutions Outsourcing Silo
Tracey Ellison Emmanuels Recruitment Silo
Karel Botha Spescom IT Silo
Lize Moldenauer Connectivity Training Silo
Cherrel Jacobs Solus SME Silo

Rhomeez Hendricks
Communications Officer
Telephone No: +27(0) 21 487 8655 : Switchboard No: +27 (0) 21 487 8600
Fax No: +27(0) 21 422 3744 : Mobile No: +27(0) 82 927 8021

Calling The Cape – 12th Floor, Waldorf Arcade, 80 St. Georges Mall, Cape Town, 8001, South Africa

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